Working on a brief given by Burger King through the D&AD Awards. I worked in a team with 2 other extraordinary individuals - Sree Mahit M and Niranjan R Bharati to come up with a conceptual advertising campaign to help the millennial and Gen Z audience connect more with Burger King’s Message of Flame Grilling is better.
Role Research, Animation
Duration 1 week, Winter 18
Working with a bold brand like Burger King was a lot of fun. Going through old marketing strategies and campaigns by Burger King were especially informative from the point of learning about a brand’s image and how it can drive a message home.